Evolution Leisure Village

The client

Claymoss Properties

The brief

We were asked to develop a branding treatment along with a sustainable communications strategy to support a series of pre planning community engagement projects for the planned construction of three wind turbines and an energy self sufficient leisure village on Maer Hills, near Newcastle-under-Lyme.

The approach

Having developed the Evolution Leisure Village name and branding we produced a sustainable pre-planning marketing communication strategy based around digital communications, an intregated website, environmentally produced publications and exhibition graphics.

The outcome

The planning process on the leisure village continues and we have since designed a website and exhibition graphics to support the wind turbine pre-planning community engagement exercise.