Annual Review 2008

The client

Hymans Robertson

The brief

Following the success of their 2007 Annual Review, Hymans Robertson invited us to produce their review for 2008, expanding the theme Real people. Real skills. Real results, and again using photography of actual members of staff to illustrate their business messages.

The approach

In developing the theme of 'real people', we proposed that the staff members should be photographed in situ, on location, doing their hobbies, in their business suits. The resulting photos would be a juxtaposition, illustrating the idea that Hymans Robertson people live and breathe their work, both in and out of the office. The design of the brochure itself gave us an opportunity to further develop the branding, created last year.

The outcome

The Annual Review was again very well received by Hymans Robertson's clients. It was covered in Professional Pensions magazine and in The Daily Telegraph.

Quotation

"One of the most bizarre corporate brochures Diary has ever seen."

~ The Daily Telegraph Business Diary, 30 July 2008